Marketing Manager

JOB SUMMARY

Based in Singapore, the Marketing Manager is responsible for providing local execution and coordination support for APAC field marketing, ensuring global campaigns are properly localised, operationally well executed, and delivered on time, on brand, and on budget. Reporting to the VP Field Marketing EMEA & APAC, this role acts as the bridge between global and regional marketing, APAC priorities, local channel partners to deliver market impact. Key areas of focus include developing and maintaining customer communications and sales materials, supporting partner marketing activities, coordinating customer reference cases, and executing local events such as workshops and exhibitions.

KEY TASKS & RESPONSIBILITIES (ESSENTIAL FUNCTIONS)

Content Creation and Maintenance

• Overseeing the creation and execution of reference cases, including write-ups and videos, with English translation as needed.
• Developing sales materials such as one-pager and presentations. Ensure materials are kept up-to-date.
• Support localisation and creation of campaign content aligned to global campaigns.
• Adapt messaging for local relevance while maintaining brand consistency. Coordinate translations of marketing assets and review for local market accuracy.

Field & Tradeshows

• Support local tradeshows, partner events, and activations, along with post-event evaluations.
• Coordinate logistics, booth assets, and promotional items.

Driving Marketing Efforts of Partners 

• Establishing and nurturing strong relationships with APAC channel partners as part of the Distech Controls Partner Incentive Program.
• Assisting with their marketing initiatives and providing necessary sales and marketing materials.

Local Suppliers & Vendors

• Lead day‑to‑day communication with local suppliers (events, print, promo items, translation)
• Ensure delivery aligned with approved budgets, scopes and timelines

EDUCATION

• A bachelor's degree in marketing, communications, business administration, or a related field is preferred.

MINIMUM EXPERIENCE REQUIRED

• Minimum 3–5 years of experience in a similar position, with prior roles in marketing, content creation, or related fields required.
• Experience in B2B marketing, with familiarity in APAC market dynamics and cultural nuances, is highly beneficial.

QUALIFICATIONS

• Fluent in both written and spoken English; proficiency in other Asian languages is a plus.
• Strong communication skills are essential for effectively collaborating with local teams, partners, and stakeholders.
• Relevant certifications or specialized training in marketing or content creation are advantageous.
• Proven ability to create engaging and persuasive content for various marketing channels, including written materials, presentations, and social media platforms.
• Strong copywriting and editing skills with excellent attention to detail.
• Demonstrated experience in planning and organizing events, such as trainings, seminars, and exhibitions, including managing invitation processes and post-event evaluations.
• Ability to build and maintain strong relationships with customers.
• Strong interpersonal skills and a customer-centric mindset, with a focus on effective stakeholder collaboration.
• Knowledge of digital marketing strategies and social media platforms.
• Experience creating engaging social media channels and analyzing performance metrics is advantageous.
• Demonstrated ability to work effectively in a multicultural environment and adapt to different cultural norms and practices.
• Self-driven with strong organizational skills to manage multiple tasks, prioritize effectively, and meet deadlines in a fast-paced environment.
• A proactive, creative thinker with strong problem-solving abilities.
• Ability to develop and implement innovative marketing strategies to drive sales and growth in the Southeast Asian market.